Ray|KnightWorks

Passionately Building Businesses & Brands

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Marketing Research- Every assignment undertaken over the last 25 years has involved some degree of primary or secondary marketing research in several industries which are listed in the Experience section of this website. The KnightWorks methodology incorporates first identifying, gathering, organizing and assimilating existing data and intelligence from available online and offline information sources.

Through the years, KnightWorks has gathered information in telephone surveys, face-to-face interviews, focus groups and direct mailed surveys to existing and potential customers or existing and potential competitors for our clients' products and services. We have also had experience in gathering information at trade shows and conferences including new product and service introductions.

Lastly, KnightWorks has also used the services of regional, national and international marketing research firms and consumer polling organizations and used the findings of this data in our analysis, conclusions and recommendations.

 KnightWorks Services and Capabilities

Business Analysis 

Business Development Consultative/Strategic Selling & Training Customer Relationship Management
Desktop Publishing Event /Trade Show Planning Interactive Marketing Marketing Research
Marketing Strategy & Plans Public/Trade Relations Strategic Planning  Web Development
Ray Knight CEO KnightWorks o.305.888.1905 c.305.989.4815 KnightWorks@RayKnight.com

Disclaimer: The Cast of Characters in this "Corporate Profile" are fictitious and any similarity with individuals or executives in other advertising agencies, marketing firms and/or professional consulting services is purely intentional.